So when you watch this advertisement for a credit-report agency ...
... have you noticed how the camera totally lingers on her ass?
Here's what I take away from it: The plot is that Jackass Curly-Haired Dude married his Dream Girl, but her credit was bad, so instead of having a suburban home full of connubial bliss -- or being a hotshit bachelor -- he's forced to live with her in her parents' basement. Thus, the heirarchy is this:
Suburban home w/ Dream Girl
Awesome bachelor pad w/o Dream Girl
In-laws' basement w/ Dream Girl
The message is supposed to be: Free ass and/or spousal love means nothing if you've got to suffer for it, so check your credit and your spouse's.
But that ass-shot is too conspicuous. It seems to be a defiant, rebellious, subversive piece of editorializing by the director.
So I take away this message: Ignore the marketing content of this commercial. If you can get a young chick with a firm ass to actually marry you -- and her parents are willing to financially support you in any way, even through quasi-subsidized housing -- just shut the fuck up and tap that ass.
I think this might reveal more about you than about freecreditreport's ad team. That shot of her ass (and the lamp) goes by in such flicker, it's barely noticable.
What stands out to me is the glorification of the suburbs. Who the hell wants that for themselves? This ad may in fact be mocking 87 percent of Americans and the way they live. I'm angry.
Posted by: Pince McMcilhenny | May 06, 2009 at 07:54
I think I have more serious problems. I find the main guy in this series alluring.
Posted by: Sam | May 08, 2009 at 11:06
I'll admit that I was more distracted by the woeful lip-synching at the beginning of the ad.
The guy makes Ashlee Simpson appear to be a more convincing vocalist by comparison, and that's no small feat.
Posted by: Mike | May 11, 2009 at 17:07